Apple released a new generation of products yesterday and obviously created a great deal of buzz on the internet while doing so. In particular, the discussion on the Apple Watch is spurring debate about the necessity (or lack thereof) of new, wearable ‘smart’ gadgets and the potential in this market. For now, the most common examples are bracelets or watches on your wrist such as the Apple Watch and the Fitbit. However, you can also include the Google Glass and the GoPro in this category to help form a picture of how this market could look in the future. Not to mention the production of driverless cars and the use of drones. With that perspective, the technology sector’s growth potential is huge but the effect that it will have on society is almost scary and will more than likely define our generation.
As far as Apple is concerned, this move seems primarily like an attempt for them to continue their creation of an Apple family, where you can’t own product without being tempted to sync it with the rest. Now with a watch, a surface, a laptop, and a smartphone, it seems like Apple’s supremacy is safe for the moment.